In2Event
2024 – 2026

Managing and tracking transport flow at event sites

Events often face congestion at entrances when multiple transports arrive simultaneously. It can become difficult to track transports. Events need reliable data to generate accurate reports and identify improvements for future operations. The goal was to manage and control logistics transports entering an event site.

Gates can be created and managed per event, define opening hours and capacity per timeslot, and require suppliers to register transports for specific slots when submitting production or supplier requests. Each request includes transport details and driver information. We introduced a pre-production environment, where transports can be assigned, moved and monitored to track the planning.

During showdays, gates can be managed through kanban, timeline, and list views displaying transport statuses. This makes it possible to track transports any moment and take actions. Gates can also be temporarily locked to redirect transports if necessary.

Impact

  • Regulated transport flow and reduced congestion
  • Provided real-time visibility of transports
  • Enabled production teams to review and redistribute transport requests
  • Collected transport data to support CO₂ emission calculations for events
Transport flow screenshot
In2Event
2024 – Present

Scaling a global employee event experience

A global technology company organizes an annual all-expenses-paid vacation for employees and their families. A registration platform was developed to manage participant registrations, travel logistics, accommodations, and activity bookings. The project built on an existing platform from previous editions, with the goal of improving the system by updating the styling, refining components, enhancing key user flows, and expanding the platform with additional tools.

We improved how participants register for activities and manage their bookings, helping prevent conflicts, manage capacity, and support situations where activities are full or spots become available. The system was restructured to give event organizers more control. The registration website became fully customizable through a page builder, removing the need for engineers to manually implement changes. In addition, a planning tool was introduced to support the management of charter flights.

The entire system was designed in a way that allows the system to be expanded to other sectors.

Impact

  • Reduced operational workload for the event team
  • Improved booking experience for employees and their families
  • Charter flights can now be simultaneously managed without Excel
  • Increased flexibility to support expansion to other branches and sectors
Valve vacation platform
In2Event
2024 – 2026

Making form creation fully customizable for event productions and registrations

Within In2Event, staff and production request forms were previously manually created or adjusted by backend engineers to register staff and collect data such as contact details, accreditations, and planning information. This process was time-consuming and lacked flexibility for different clients, roles, regions, and country-specific requirements such as the Belgian rijksregisternummer.

The goal was to enable users to create and manage their own forms without engineering involvement while also simplifying the system. The platform is relatively complex and generates a considerable number of support requests. The objective was to design the feature as simple and intuitive as possible to reduce support and remove the need for onboarding or introduction.

This was achieved via a desktop-based Form Builder where users can add, configure, reorder, and remove fields using a drag-and-drop interface, apply validations and conditional logic, preview the form, and publish it to invited staff who complete it through a portal.

Impact

  • Eliminated the need for engineering involvement
  • Supported diverse use cases across clients, roles, and regions
  • Enabled structured data collection for filtering and planning
  • Reduced support requests related to form configuration
Form Builder
Sonobe
2024 – 2026

I co-founded Sonobe to transform dental care through intelligent automation

Dental professionals spend too much time on administration, while legacy systems limit innovation. Sonobe reduces this burden using real-time transcription and AI, improving documentation, patient communication, and operational insight through close co-creation with leading dental partners.

Sonobe uses ambient listening and real-time transcription to automatically generate structured clinical notes, treatment documentation, and patient communication during the consultation. Instead of documenting after the fact, the system builds the record live and intelligently.

Impact

  • Less administrative work for dentists
  • More time focused on patients
  • Higher quality and more consistent documentation
  • Increased patient trust through clearer communication
  • Better quality insights and scalable innovation for dental organizations
Sonobe
Trengo
2024 – 2026

At Trengo I shaped the inbox of the future

At Trengo, I focused on integrating WhatsApp Business and automation into the core inbox experience. As messaging became central to customer support, the challenge was to embed WhatsApp capabilities and automated workflows in a way that felt seamless, scalable, and easy to use for support teams.

For WhatsApp Business templates, I redesigned the end to end creation and management flow to reduce complexity and clarify Meta approval requirements. By simplifying the process and improving feedback and visibility.

Following the WhatsApp project, I improved the mobile inbox experience to better support agents on the go. Through user research and workflow prioritization, we streamlined navigation, clarified key actions, and optimized performance — strengthening daily adoption of automated workflows within the inbox.

Impact

  • +30% template adoption
  • 1000+ active users
  • 90% template approval rate
  • 150,000 messages sent
  • Fewer support tickets related to template setup
Trengo inbox
Eindsprint
2024 – 2026

Building a scalable training Ecosystem for 10,000+ students

Eindsprint is a nationwide exam training provider supporting over 10,000 students and working with 450 trainers. As a long-term freelance product designer, I was responsible for the website and training management platform, which I built from scratch after a rebranding. The goal was to improve the full digital experience, making it easier for students to find and book trainings, increasing multiple-session sales, and streamlining information collection and school planning.

I redesigned search and booking, integrated required information into checkout, added cross-sell and discounts, and enabled tailored school planning, resulting in a clearer flow and improved digital experience.

Key contributions

  • Redesigned and optimized the checkout experience
  • Improved the end-to-end flow from training discovery to booking
  • Laid the foundation for the customer portal
  • Built a modular email framework
  • Established a scalable design system from the ground up
Eindsprint
Sitedish
2024 – 2026 via Strakzat

Designing a unified ecosystem for delivery restaurants

For Sitedish, I worked closely with the Strakzat team on the end-to-end ecosystem for takeaway and delivery restaurants, contributing to flows ranging from online and in-store ordering to kitchen processing, driver dispatch and post-purchase communication.

Within this larger vision, I helped design the full service flow and translated key parts into a scalable design system with reusable components. I contributed to the development of a controlled white-label framework, enabling restaurant-level branding through design tokens while safeguarding usability and system consistency.

The result was a unified product experience across all touchpoints supporting thousands of restaurants daily.

Impact

  • Designed a multi-platform redesign now used daily by ~4,000 restaurants and 20,000+ end users
  • Contributed to unifying five digital touchpoints into one cohesive design ecosystem
  • Helped reduce development time by approximately 30% through standardized, reusable UI components
  • Supported the creation of a flexible white-label system that enabled scalable customization without compromising usability
Sitedish